NBC Activates at IRF
The focus of the IRFA 2015 Conference was on retirement in an emerging markets landscape, from both a local and African Continent perspective.
Retirement industry stakeholders, including the regulatory bodies, gathered to exchange opinions on legislative reform processes and challenges facing the retirement landscape.
The programme featured more than 20 sessions and a line-up of speakers who are experts in the field of finance and retirement giving attendess an understanding and awareness of the issues facing the retirement fund sector.
The exhibition stand conceptualized for NBC was inspired by Las Vegas and incorporated an interactive Black Jack Game structured around NBC's products communicated via a Roulette Wheel and Table
The highly customized and themed exhibit was manned by suitably attired Activators who ensured that the exhibit was a hit at the show and drew visitors both to the activation and importantly the NBC Brand and its products.